Graduate Program

College Student Affairs

Degree Name

Master of Science (MS)

Semester of Degree Completion

2005

Thesis Director

Charles Eberly

Thesis Committee Member

Nancy Farber

Thesis Committee Member

Barbara Powell

Abstract

This study was conducted as a formative evaluation of the Alpha Sigma Tau sorority's national recruitment program. The researcher sought to determine the effectiveness of all aspects of the program over the course of the last year, to discover any perceived needs among undergraduate members and chapters that were not met over the course of the last year, and to create recommendations for the program to be implemented during the 2006-2008 biennial term. Through a mixed method design the study evaluated the program using qualitative and quantitative survey data, focus groups, and existing data on membership intake from the National Headquarters.

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