Graduate Program
Communication Studies
Degree Name
Master of Arts (MA)
Semester of Degree Completion
2009
Thesis Director
Suzanne Enck-Wanzer
Thesis Committee Member
Melanie Mills
Thesis Committee Member
Gail Mason
Abstract
Past research has focused on the power of mediated artifacts to reinforce gender roles in girls and women. For decades, women's magazines have focused on an idealized representation of women in a male dominated socio-political system guided by patriarchal investments. Since 1998, More magazine has offered an updated version of this image to an over 40 female audience. This thesis explores normative gender expectations as conveyed in More magazine, paying specific attention to the tensions negotiated in the liminal space assigned to middle-aged women. This feminist rhetorical analysis of More argues that the magazine presents contradictory images of middle-aged women, especially as they relate to issues of feminine communication styles and the body.
Recommended Citation
Kincade, Therese Supple, "You've come a long way, baby?: A feminist rhetorical analysis of More magazine" (2009). Masters Theses. 117.
https://thekeep.eiu.edu/theses/117
