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Abstract

A model linking behavior to strategy to help drive organizational success is described. To effectively implement strategy, all areas of the organization and all employees must be aligned and linked to the strategy. This model takes the linkage one step further and links strategy to specific employee behaviors. This creates line of sight and strategic alignment. This is an important first step in beginning to identify the critical behaviors necessary to achieve the organization’s strategies. Creating this line of sight communicates to each employee what their individual role is in helping to achieve the organization’s defined strategies. This understanding is crucial. The flow is from the mission or purpose to the accompanying strategies, to the necessary values to the specific employee behaviors. The same process of operationally defining each of the values down to the level of individual employee behaviors is the key to successful attainment of organizational objectives.

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