Document Type

Class Research

Publication Date

Spring 2026

Abstract

Integrating cryptocurrency has become a key management challenge in increasingly digital and regulated financial environments. This paper argues that digital asset adoption should be understood not simply as technological disruption, but as an adaptive strategic response to regulatory transformation, institutional uncertainty, and competitive pressure. Drawing on financial innovation theory, dynamic capabilities, and institutional theory, the research develops conceptual propositions explaining when and how firms should integrate decentralized assets. Through a strategic, non-empirical analysis of regulatory developments and governance shifts, the paper presents a framework for aligning cryptocurrency adoption with firm performance, risk management, and compliance.

Comments

This paper won 1st Place in the Graduate Division.

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