Document Type
Article
Publication Date
January 2019
Abstract
This course surveys the history, growth and practice of public relations while also addressing major contemporary issues facing practitioners today. It introduces students to the basic concepts and principles of the practice, focusing on approaches, uses, tools, and methods. The course provides students with the foundation necessary to be successful in the field and understand current trends in the profession and academic discipline.
Recommended Citation
Gill, Michael, "Introduction to Public Relations" (2019). Syllabi. 5.
https://thekeep.eiu.edu/commstudies_syllabi/5
