Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.
Document Type
Article
Publication Date
2011
Abstract
Mexican male sojourners make up a large, distinct consumer segment that has been present in the United States for decades, but have not been extensively studied from a business perspective with respect to their budget allocation decisions. The result is that this consumer segment may have been underserved due a lack of understanding and research. This paper examines the budget allocation process of these sojourners, exploring their patterns of sending remittances and the extent of their expenditures, providing grounds for future studies focusing on how to better serve this segment.
Recommended Citation
Nichols, Willie A., "An Exploratory Investigation into the Budget Allocation of Mexican Male Sojourners in the U.S." (2011). Undergraduate Honors Theses. 35.
https://thekeep.eiu.edu/honors_theses/35
